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When Granite Credit Union
launched their new summer loan campaign, they needed mroe
than just materials for the customers - they needed some real
motivation for their employees. We created an entire even
with a "Cruise Ship" theme for the emplyee promotion
as well as the Credit Union Customer promotion. Premiums included
a give-away cruise, embroidered shirts, frisbees, sunglasses
and more. Lobby poster, flyers, and self-mailers supported
the program. We launched the campaign with a luxurious breakfast,
and sent the campaign sailing to a record success. |
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